Efterklang x Assa Abloy

Showcasing how Efterklang’s sound identity for ASSA ABLOY transforms the everyday act of access into an experience defined by clarity, trust, and distinctiveness.

Commissioned by Efterklang, we produced an animated case film that brings ASSA ABLOY’s sound identity to life. The piece demonstrates how purposeful acoustics shape user understanding at every touchpoint, from confirmation and error states to guidance and completion, elevating both usability and brand perception across locks, entry systems, and connected devices. By translating a complex sonic system into an accessible, narrative-driven format, the film helps Efterklang communicate its expertise while positioning sound as a core dimension of product and experience design.

Commissioned by Efterklang, we produced an animated case film that brings ASSA ABLOY’s sound identity to life. The piece demonstrates how purposeful acoustics shape user understanding at every touchpoint, from confirmation and error states to guidance and completion, elevating both usability and brand perception across locks, entry systems, and connected devices. By translating a complex sonic system into an accessible, narrative-driven format, the film helps Efterklang communicate its expertise while positioning sound as a core dimension of product and experience design.

Commissioned by Efterklang, we produced an animated case film that brings ASSA ABLOY’s sound identity to life. The piece demonstrates how purposeful acoustics shape user understanding at every touchpoint, from confirmation and error states to guidance and completion, elevating both usability and brand perception across locks, entry systems, and connected devices. By translating a complex sonic system into an accessible, narrative-driven format, the film helps Efterklang communicate its expertise while positioning sound as a core dimension of product and experience design.

Commissioned by Efterklang, we produced an animated case film that brings ASSA ABLOY’s sound identity to life. The piece demonstrates how purposeful acoustics shape user understanding at every touchpoint, from confirmation and error states to guidance and completion, elevating both usability and brand perception across locks, entry systems, and connected devices. By translating a complex sonic system into an accessible, narrative-driven format, the film helps Efterklang communicate its expertise while positioning sound as a core dimension of product and experience design.

Industry
Industrial/tech
Collaborators
Martin Hallberg, Efterklang/Afry
Expertise
Film & Motion Graphics
Special thanks to