Louis Poulsen has a longstanding legacy of uniting form, function and atmosphere, shaping spaces through carefully considered light. To present the PH 2/2 Luna Limited Edition as the hero of the Christmas campaign, the brand partnered with Paper Digital to develop a cinematic visual concept that places the piece in an intimate, festive setting and focuses on how light interacts with its materials.
Through high-end CGI, spanning both 3D animation and still imagery, we built an immersive visual experience that combines the soft ambience of classic interiors with the magical golden moondust. The project was developed in Houdini and Cinema 4D and rendered with Redshift. The final film was cut in After Effects, with restrained sound design reinforcing the lamp’s presence and the calm, contemplative tone.
Louis Poulsen has a longstanding legacy of uniting form, function and atmosphere, shaping spaces through carefully considered light. To present the PH 2/2 Luna Limited Edition as the hero of the Christmas campaign, the brand partnered with Paper Digital to develop a cinematic visual concept that places the piece in an intimate, festive setting and focuses on how light interacts with its materials.
Through high-end CGI, spanning both 3D animation and still imagery, we built an immersive visual experience that combines the soft ambience of classic interiors with the magical golden moondust. The project was developed in Houdini and Cinema 4D and rendered with Redshift. The final film was cut in After Effects, with restrained sound design reinforcing the lamp’s presence and the calm, contemplative tone.
Louis Poulsen has a longstanding legacy of uniting form, function and atmosphere, shaping spaces through carefully considered light. To present the PH 2/2 Luna Limited Edition as the hero of the Christmas campaign, the brand partnered with Paper Digital to develop a cinematic visual concept that places the piece in an intimate, festive setting and focuses on how light interacts with its materials.
Through high-end CGI, spanning both 3D animation and still imagery, we built an immersive visual experience that combines the soft ambience of classic interiors with the magical golden moondust. The project was developed in Houdini and Cinema 4D and rendered with Redshift. The final film was cut in After Effects, with restrained sound design reinforcing the lamp’s presence and the calm, contemplative tone.
Louis Poulsen has a longstanding legacy of uniting form, function and atmosphere, shaping spaces through carefully considered light. To present the PH 2/2 Luna Limited Edition as the hero of the Christmas campaign, the brand partnered with Paper Digital to develop a cinematic visual concept that places the piece in an intimate, festive setting and focuses on how light interacts with its materials.
Through high-end CGI, spanning both 3D animation and still imagery, we built an immersive visual experience that combines the soft ambience of classic interiors with the magical golden moondust. The project was developed in Houdini and Cinema 4D and rendered with Redshift. The final film was cut in After Effects, with restrained sound design reinforcing the lamp’s presence and the calm, contemplative tone.
